How we work
How we work
We are a social enterprise dedicated to being a scalable project with demonstrable impact that can be an example of how business and social responsibility really can go hand in hand. As menstruation is an experience that transcends culture, class and caste, we see an extraordinary opportunity to advance social transformation and ecological awareness through every step of our work. We seek to create a truly holistic approach to menstruation through integrating ethical business practices, production processes that engage rural women as cloth pad producers and culturally sensitive, life-affirming education about the menstrual experience.
Our hybrid business model enables us to channel income from the commercial sale of our cloth pads towards not-for-profit activities, that bring benefit to as many women and girls as possible from all around the world.
These not-for-profit activities include
- providing menstrual hygiene education and free cloth washable pads to adolescent girls in India through our Pad for Pad programme
- providing access to cross-subsidised cloth washable pads to women who would be otherwise restricted by cost, through our Pads for Sisters programme
- training facilitators in how to promote healthy and environmentally sustainable menstrual practices in their community
- offering advice and consultancy to organisations around the world concerned with sustainable menstrual practices
- advancing research into menstrual hygiene pedagogy
- advocating for non-polluting menstrual practices through writing, film making and speaking to groups whenever we can!
Women run their own collective tailoring unit
Our pads are stitched by women self-help group members through a partnership with Auroville Village Action Group (AVAG). You can see their pictures around our website and on Facebook. More than 20 women have been trained in advanced tailoring and in how to stitch our pads; these women run their own collective tailoring unit called Aval. We are one of their customers, and they receive a per piece rate for completed products which enables them to generate a living wage. Currently, Eco Femme’s monthly production order alone provides a full-time livelihood to 7 women.